Sneaker and streetwear retailer Snipes has pocketed Chris Brown as the face of its spring/summer 2016 campaign. The US singer and songwriter shows us the many facets of creativity –basketball, graffiti or dancing– while sporting some of the Snipes’ collection highlights like a two-piece poly terry tracksuit in a ‘90s look or two hoodies in on-trend colors light pink and blue.

The Snipes collection will be available in selected stores and online from June 6.

Snipes spring/summer 2016
Photo: Snipes
Snipes spring/summer 2016

Check the campaign video below:

Further read:
Kate Moss and Cara Delevingne for Mango


Power to the people! A new breed of brand ambassadors

Read more →