Supra

All news and stories
Photo: Supra

Brands

The Rebirth of Supra

Read more →
Supra SS19
Photo: Supra

Streetwear

Supra: Keeping up with the kids

Recently, the LA-based sneaker brand introduced its SS19 collection in Berlin, where SI had a personal chat with Supra‘s creative director Ace Rice and footwear designer Brandon Coopman about trends and streetwear.

Read more →
Supra Style
Photo: Chester Bouwman

Interview

What's actually going on at Supra Footwear

The past few seasons have been rather quiet at the US skate and sneaker brand Supra Footwear. But this is about to change thanks to new manpower, revised collections and new collaborations. Here, the team tell us what is planned to do and what steps are already taken.

Read more →
New brand director of Supra Footwear for the EMEA region, Sascha Weil.
Photo: Chester Bouwman

Personal Call

Chatting With Sascha Weil, Supra Footwear

Sascha Weil is the new brand director of Supra Footwear for the EMEA region. Here, he shares his private side.

Read more →

Appointment

New Senior Global Director of Product for Supra

Read more →
Kara Duffy
Photo: Supra

Relocation

New headquarter for Supra

Read more →
Supras new headquarter in LA
Photo: Supra
Cape Capener
Photo: Supra

Interview

Supra's president: “Supra is born from skate”

… and it's important to us to always stay true to our roots”, commented Cape Capener, president at Supra. In occasion of its 10th birthday the footwear brand launches a limited edition Skytop Series. Here, Capener talks about the ins and outs of the sneaker market and key trends.

Read more →

Relocation

K-Swiss Global Brands moves Headquarters

Read more →
KSGB logo
Photo: KSGB
Photo: Supra

Pop Up

Supra opens stylish pop-up store/event space hybrid in LA

Read more →

Stories

Supra and G-Shock to collaborate

Read more →
G-Shock x Supra

Stories

K-Swiss buys One-Distribution

Read more →
Larry Remington, President and CEO of K-Swiss Global Brands

Stories

Supra opens first store in Mexico

Read more →
Scott Bailey and Chad Muska at the Suora opening

Stories

Supra opens a shop in Tokyo

Read more →
Tokyo is the fifth location of the label

Stories

One Distribution: new distributor in Greece

Read more →
One Distribution store in London (UK)

Stories

One Distribution to establish EMEA head office in Barcelona

Read more →
Image of the Supra spring apparel campaign 2014

Stories

G-Shock teams up with Supra footwear

Read more →
G-shock X Supra
Ronnie Fieg, owner of Kith in Brooklyn, NY

Retailer to watch

RONNIE FIEG, KITH, BROOKLYN

Multibrand men’s-only store Kith in the Prospect Heights section of Brooklyn is the first retail venture of footwear insider, tastemaker and designer Ronnie Fieg.

Read more →

Stories

SUPRA OPENS FIRST EUROPEAN STORE

Read more →
Supra store Paris
Gareth Skewis

Retailer to watch

GARETH SKEWIS, SLAM CITY SKATES, LONDON

Opened in 1986, London-based Slam City Skates is the oldest skate shop in Europe. Since 2007, Gareth Skewis is one of the owners. Here, he talks about the latest streetwear trends, London vibes, and the new basement.

Read more →

Stories

AGENDA TO DEBUT NEW EMERGING BRANDS SECTION

Read more →
Agenda
dfv media group