Guess

All news and stories

The Brands

Why Guess Europe gets stronger thanks to Centric Software

Photo: Maria Cristina Pavarini

The Shows

Fabio Adami Dalla Val, Denim PV: "Milan is the next capital for jeans"

Photo: Marco Bozzi/Barbara Pellegrini

The Trends

Relive Barbara Pellegrini and Marco Bozzi’s visit to the "Holy Land of Jeans"

Photo: Gas Milano 1984

The Brands

Discover Gas Milano 1984's new trajectory

Photo: Alpha Square Invest

The People

Discover Rino Castiglione's future projects in jeanswear and fashion

The Brands

Label To Watch: How Reds leads casualwear back to quality

Photo: Gruppo Slowear

The Brands

'Our ambition is to become the market reference also in the denim world'

Photo: Emilie Burfeind

Fabrics

Guess what this sneaker is made of...

Photo: The Denim Directory

Fabrics

Plant-based neoprene, merino eco-mixes and flexible size denim will lead fashion

Collabs

Guess revamps ’90s nostalgia with Guess Originals x Pleasures Drew Barrymore

Brands

Florence Tribunal declares bankruptcy for Rifle

Photo: Imago Images / Hollandse Hoogte

E-Commerce

Why digitalization is clearly the winner of the race

Photo: Mert Alas and Marcus Piggott

Collabs

Guess who Kanye West teams up with next...

Photo: imago images / Independent Photo Agency Int.

Comment

Why is racism still in fashion?

Celebration

This is how fashion celebrates Earth Day’s 50th anniversary

Trade Shows

Preview ILM Winter Styles 2020/21

Photo: Atelier & Repairs

Sustainability

Making better denim?

Market Study

What's the most popular denim brand on the web?

Photo: Douglas Cringean

Brands

Guess invites LA community to celebrate the reintroduction of Guess Sport

Photo: Rankin Photography Ltd.

Best of

Top 10 denim campaigns for Spring/Summer '19