Diadora

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Photo: Diadora ACBC

The Brands

How sneakers are doing the "right" thing

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Photo: Nice Footwear

Brands

Why Fred Mello starts collaborating with Nice Footwear

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Photo: Diadora

Brands

Enrico Polegato: 'I do not aim to be the greenest, but I do think about it'

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Photo: Meschina

Sportswear

Enrico Moretti Polegato, Diadora: “We are smaller and closer to people than the giants”

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Fabrizio Efrati
Photo: Antonello Thor Gatto

Retailer To Watch

Fabrizio Efrati, I love Tokyo: “The hype is the only [buying] reason."

Rome based retailer Fabrizio Efrati, owner of I Love Tokyo, on how brands still play an important role in the customer's buying decision.

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Matteo Pecchioli
Photo: Flow Run

Retailer To Watch

Matteo Pecchioli owns Florence's latest sneaker mecca: Flow Run

Matteo Pecchioli is the owner of Flow Run, Florence's latest sneaker store that opened in January 2016 and the brainchild of a family that already runs two other successful Florence retail institutions.

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Photo: Pitti Uomo 90

Trade show

Denim, art, punk and ‘90s nostalgia attract over 30,000 visitors at Pitti Uomo 90

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Stories

The sneaker files: Interview with Patta, Amsterdam

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Patta Amsterdam Team
Paolo Beghini

Retailer to watch

Paolo Beghini, owner, Kosmos store, Trento, Italy

Offering quality products with personality is Paolo Beghini’s mantra. This retailer, a long time expert in the sportswear, streetwear and sneaker industry, has been running his Kosmos Store in Trento since mid-1995.

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Stories

It’s a Man’s World at the LA Men's Market

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Alpha Industries at LA Men's Market

Stories

Matthew Goode: "Italian products & British ones share love for quality"

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Matthew Goode at the Diadora booth at Pitti Uomo (Diadora Instagram)
Morgan, store manager at 24 Kilates

Retailer to watch

Morgan, Store Manager, 24 Kilates, Barcelona, Spain

Morgan, store manager of sneaker-heads location 24 Kilates in Barcelona, is our Retailer of the Week.

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Daniele Valente, owner of Sneakers76, Taranto, Italy

Retailer to watch

Daniele Valente, owner, Sneakers76, Taranto, Italy

Our retailer of the week is sneaker expert Daniele Valente, who runs his store Sneakers76 in Taranto, Italy...

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Stories

Show Preview: Premium Berlin

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Premium - international fair trade show
Sara Anastasia, Buyer Menswear

Retailer to watch

Mafalda Tatoli and Sara Anastasia, L'Officina, Molfetta, Italy

This week's retailer Mafalda Tatoli and Sara Anastasia, buyers of L'Officina, in Molfetta discuss about the importance of decorating the store, welcoming their cleinetele and organizing events and aperitifs in store.

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Stories

DIADORA BRINGS STYLE TO MCDONALD'S

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Diadora for McDonald's

Stories

ACI INTERNATIONAL SIGNS DIADORA FOOTWEAR

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