Denim PV is on the move again: after the last December edition being held in London for the second time, the organizers recently confirmed the city for the upcoming June edition: Denim PV will return to Milan's Superstudio Più, and therefore returns to the same location where it took place in May 2019.

The timing has changed though: the event will run 10-11 June, 2020–almost parallel to Kingpins' New York edition.

We asked Guglielmo Olearo, Denim Première Vision director and Première Vision’s international exhibitions director, the reasons for this choice. "After an excellent edition in May 2019, it looked important to keep the business and contacts between our exhibitors and the brands they met there," he explained. "Many projects and collaborations have started after Denim PV and we want all the denim community to renew the dialogue. However in the meantime, a second edition in Milan means a new different experience, be reassured that nothing will be the same as 2019."

While asking him to comment about many insiders being sure that Stockholm could have been the next destination already for 2020 he commented: "Sooner or later we should open bets on where Denim PV is going. We like to see that the interest in our fair does raise edition after edition: it means that we are in the right direction. We are finalizing the 2020 calendar and after Milan already scheduled in June (10 - 11 at Superstudio Più), we will announce soon our next destination. As usual, stay tuned."


READ ALSO:

Trade Shows

What you missed at Denim Première Vision’s s/s'21 edition

Read more →

Trade Shows

What you missed at Kingpins NY

Read more →