UBM’s May Women’s Market, which ended its three-day run at the Javits Center yesterday and included the shows Intermezzo, Acccessorie Circuit, Moda, Fame and Accessories the Show also featured the debut of the New York edition of POOLTRADESHOW, the showcase of independent and art-inspired women’s and men’s fashion and accessories brands the runs twice a year in Las Vegas during MAGIC.

Tucked in the northernmost part of the convention center floor, POOL had just about 40 exhibitors, many of whom were jewelry brands or producers of graphic T-shirts. Among the most interesting were Hips and Hair, an 8-year-old T-shirt brand from Santa Ana, Calif with messages such as “Made in La La Land” and “I’m Not Your Honeybunny” and The Fiftees, a clever Nashville-based label that makes tees, totes, bags and homegoods emblazoned with graphics and phrases that celebrate the individual 50 United States. Accessories-brand standouts included Fydelity, a maker of printed and metallic fannypacks and the hugely oversized “Big A$$ Backpack,” and Blue Planet Eyewear, a SoCal company that uses eco-friendly materials in its on-trend frames and has donated over 350,000 pairs of reading glasses to people in need since it was established in 2009.

The Fiftees both
Photo: SI team
The Fiftees both

Like its Vegas editions, POOL also had a Cash & Carry section where visitors could purchase items immediately as well as a small display area called Vibes that spotlighted key items and brands to see.

Although the show was small, exhibitors said they were pleased to be there. For instance, Matt S. Weinstein, brand manager of Blue Planet, reported on Monday that he already picked up seven to ten new clothing and fashion retail accounts on the East Coast. “I love the customers who come here,” he said.

For more information on trade shows check out DFV Group’s expocheck.com.   

Also read:
Mirjam Dietz


Trade show veteran Mirjam Dietz advises UBM Fashion

Read more →
Magic tradeshow


UBM Fashion partners up with Fashion Snoops

Read more →
Kelly Helfman, show director, WWDMagic, FAME and Project Women’s


Trade Shows: Every Little Thing She Does is WWDMagic

Read more →