Tom Tailor Group is bundling its online activities under the newly created position of vice president digitization. Dr. Maik Kleinschmidt will take on responsibility for this area as of 1 July 2015. He will report directly to chief executive officer Dieter Holzer. The company is pursuing the goal of digitizing all interfaces, service areas and information units, while at the same time driving forward further integration of online sales, stationary retail business and marketing.

After completing his studies in Business Administration at the European Business School in Oestrich-Winkel, Kleinschmidt started his career at management consultancy The Boston Consulting Group (BCG) in Hamburg. Since 2011, he has been a principal of BCG with responsibilities relating to the development of brand, marketing, retail and sales strategies on behalf of international.