Isko, global denim manufacturer, has signed the Dutch Denim Deal for circular denim. 





The Denim Deal, a public-private initiative, was launched by the Dutch government following the EU Green Deal and the Circular Action Plan, and includes agreements to make the denim textile chain more circular. More than 40 players, including brands, manufacturing companies, retailers and weavers such as PVH, Scotch & Soda and Soorty, have joined the pact, are working together to improve post-consumer textiles in the denim industry and make fiber recycling the new norm.

Isko Rheact
Photo: Isko
Isko Rheact
The main objective of the deal is to collectively produce a total of three million jeans with (a minimum of 20%) post-consumer recycled cotton (PCR) by the end of 2023. In addition, all parties have agreed that they will work together towards the standard of at least 5% recycled textiles in all denim garments as quickly as possible. The Denim Deal is also an opportunity to set up a 'reverse supply chain' for recycled cotton and create a systemic change to close the denim cycle. 




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