In July 2022, the environmentally-friendly brand Armedangels opened a pop-up store in Munich, in close cooperation with the local sustainable concept store Dear Goods, in the middle of Munich's strolling scene, in the Schwabing area on Hohenzollernstraße.
Armedangels pop-up store, Munich
Clean shapes and materials characterise this new temporary store that was built with according to responsible and resource-saving criteria with the aim to save CO2 emissions.
Clear and minimalistic decor elements and materials make up the new store concept, allowing its distinguished products’ identity to speak for themselves and spread their attitude mean to preserve the environment, act and buy consciously.
Armedangels pop-up store, Munich
Neutral white, light wood details and bright yellow elements are some most outstanding characteristics of the new shopping spot, in-keeping with the brand’s own corporate image.
Standing out at first sight inside the store, along with its product, are some elementary Armedangels claims written on walls, hang tags and shop windows reminding of the clear mission of this fair fashion brand stating “We are here to make change”.
Armedangels pop-up store, Munich
In addition to timeless basics, popular signature styles, such as the Detox Denim, the current fall collection is on site.
Armedangels pop-up store, Munich
“We are excited about the great opportunity to host our Armedangels pop-up store in cooperation with our longtime partner, Dear Goods. After our successful shop-in-shop concepts in retail, this is the next consistent step and first test for us,” said Greta Meyza, director wholesale, Armedangels.
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