For the upcoming edition of Munich Fabric Start happening from 24 to 26 January 2023 and unveiling novelties for s/s 2024, the show will dedicate greater visibility to two aspects that are becoming increasingly important for the industry–sourcing sustainable material developments and solutions for digitalisation from product to production.
With this aim in mind, the Munich-based event will relocate its ReSource area to one of the most frequented trade fair areas - Hall 2 at the MOC.
The newly moved area focused on sourcing will host around 600 innovative fabrics and add-ons that are bio-certified, bio-based, recycled, recyclable or from regenerative materials.
In the immediate vicinity, also in Hall 2, the show will host the new Assyst Experience, an about 300-sq.-meter area that will demonstrate the possibilities of digitalisation for the fashion industry. Visitors will be able to experience digitally the entire development process for clothing, from color, fabric and product to production, thanks to new partnerships established by the show together with technology experts. In addition to Assyst, Caddon, Stoll KM.ON, Triple Tree, Verce and Vizoo will also be exhibiting at the Assyst Experience.
"As Germany's leading platform for future-relevant textile innovations in the fashion sector, we create corresponding formats and offers at Munich Fabric Start every season. Our benchmark: to be surprising, innovative and at the same time always market- and solution-oriented. We are delighted to once again, being able to offer the industry a degree of reliability and a broad portfolio in Munich in January with around 900 selected international producers - in the familiar surroundings and with the well-known service standards offered at our trade shows," said Sebastian Klinder, managing director, Munich Fabric Start.
Keyhouse, the interactive innovation hub of Munich Fabric Start, will host smart textiles, future fabrics, new technologies and digital production processes for the textile chain. Among the exhibiting newcomers of this section there will be Circular Fashion, Dystar, CLO Virtual Fashion, Biotexfuture and Toray, which will be presented and staged in the of Munich Fabric Start on more than 1,000 square meters.
Also hosted by this section will be the Sustainable Innovations area, curated by Simon Angel. This area will feature Verena Brom, Chamille Champion, Zena Holloway, Robin Hoske and Felix Rasehorn, Mehdi Mashayekhi, Savine Schoorl, Birke Weber and Friederike Hoberg as particularly up-and-coming talents.
Bluezone will also present its completely booked pavillions with some 90 brands. Under the leitmotif Discovery, the internationally denim-focused tradeshow will host all fashion and denim insiders to share moments together and discover and drive the latest highlights, innovations and changes in the industry.