During Berlin Fashion Week, running 14-20 March, its again not only about catwalk shows but also panels, summits and talks with a focus on new technologies, digitization and sustainability. Here is an overview of the events that will take place in the German capital.
Mercedes-Benz Fashion Week (MBFW)
Between March 14-16, the MBFW at Kraftwerk Berlin is taking place. The program staged by creative agency Nowadays includes a mix of upcoming as well as established international and German brands and designers.
The show calendar is opened on March 14 by a – yet to be announced – rising talent with a sustainable collection. More catwalk shows follow on March 15 with Australian designer Justin Cassin and the native Berlin labels Marcel Ostertag, Kilian Kerner and Esther Perbandt. Danny Reinke shows his collection on March 16, in addition to Austrian designer Rebekka Ruétz and the label Eli by Elias Rumelis. MBFW will be closed by Jean Gritsfeldt, designer from Kyiv.
Mercedes-Maybach show car in collaboration with Virgil Abloh
The second cooperation between Mercedes-Benz and the late Virgil Abloh will be presented during MBFW at Kraftwerk. With an homage to the designer, the Maybach installation will feature the Mercedes-Maybach show car in the foyer. The show car was designed by Virgil Abloh and Gorden Wagener, Chief Design Officer Mercedes-Benz.
German fashion at Der Berliner Salon
This season at the group exhibition of Der Berliner Salon, collections of 31 German designers and manufactures will be presented under the umbrella of the Mercedes-Benz Fashion Week and hosts names such as Aeyde, Odeeh, Rianna+Nina, jewelry designers Anna Auras and Maximova and accessories brand Lutz Morris.
Once again this season, the MBFW hosts panel talks with designers and fashion experts, which are streamed live on mbfw.berlin: Christiane Arp, an initiator of Der Berliner Salon, speaks with Tina Lutz, designer of label Lutz and Morris, about the topic “What would Karl do - How to be a designer now and then”. During the discussion by She’s Mercedes, a Mercedes-Benz initiative, female panel participants will reflect on “Sustainability: The luxury of our future”. The initiators of the German-Indian project Made/in will round off the talk series and digitally discuss “Can the Future be Handmade? – Indian and German perspectives”.
202030 – The Berlin Fashion Summit
The cross-disciplinary platform will run 15-17 March and gives a stage to avant-garde creatives and industry stakeholders for constructive critical debates on the future of fashion. The aim is to bridge the gap between existing sustainability innovations and solutions with the industry’s need for pragmatic transformation guidelines and to envision tangible new alliances for new value chains for a sustainability-trendsetting future of fashion.
The 202030 summit will run digitally and physically and consists of two parts:
The Pop-Up Think Tank (not public) serves as an open space for an exchange between experts in order to prepare the public summit’s quality content and clear messages.
The Summit itself serves as the main professional public part of the 202030 Summit and aims to open up the dialogue to a broader industry audience by offering compact and clear constructive input.
Confirmed speakers include Chandra Prakash Jha of Fashion for Biodiversity, Claire Bergkamp of Textile Exchange, Clemens Bisjak of Lenzing, Dio Kurazawa of The Bear Scouts, Ina Budde of Circular.fashion, Kim Scholze of Sympatex, Orsola de Castro of Fashion Revolution and Salah Said of Klarna.
202030 is organized by Berlin-based creative strategy consultancy Studio MM04, innovation agency and IT company Sqetch and design research and development institute The Beneficial Design Institute.
Fashion Open Studio
15-17 March sees also Fashion Open Studio, a showcasing and mentoring initiative by Fashion Revolution. Through exhibitions, presentations, talks, and workshops with emerging designers, established trailblazers and major players, it aims to celebrate the people, products and processes behind our clothes.