The next edition of E-P Summit, the Pitti Immagine event dedicated to the relationship between fashion and the digital world, will take place on April 18 and 19 at the Stazione Leopolda in Florence.




"Shaping the digital future of Fashion" is the subtitle of the next edition of the event, which after launching its new course in May this year - taking place in Florence, with a new format and a new scientific direction - will return as the next event for establishing a strengthened dialogue between tech companies and the fashion world.
Rinanldo Rinaldi, E-Pitti Summit's scientific director
Photo: Pitti Immagine
Rinanldo Rinaldi, E-Pitti Summit's scientific director
The scientific direction is still entrusted to Rinaldo Rinaldi, a professor at the Department of Industrial Engineering at the University of Florence, who has been working for many years on the relationship between big fashion and luxury brands and ICT (Information and Communication Technologies) for the digital transition of the entire supply chain.

 



"Among the novelties of the upcoming e-P Summit, there will first of all be a broadening of the topics addressed, both in the keynote speeches and in the scheduled round tables," said Raffaello Napoleone, CEO, Pitti Immagine.




 

"There will be a return to the metaverse, also discussing critical issues related to the protection of intellectual property of brands. The sustainability debate will look both at the adoption of the Digital Product Passport, by manufacturing companies and all supply chain actors, and at new challenges in extending the product life cycle. And there will be no shortage of reflections on customer experience and the digitization of retail models to meet new consumer needs," he added.

 

 



Among the topics on the agenda of e-P Summit 2023 there will be, for instance, New strategies for personalizing and measuring the effectiveness of marketing campaigns in light of new cookie policies; The potential of 3D for business operations; From seasonal to rolling sourcing; The control of digital distribution in retail; Social & hybrid commerce; New KPIs for stores; Web3 evolutions: new business frontiers and brand protection between Metaverse, NFT and Blockchain; The European Digital Product Passport, challenges and potential of this new tool for traceability; Recycling and durability: designing sustainability.





Rinaldo Rinaldi has been supported in the selection of the event's topics and content by a Scientific Committee composed of university professors, experts and senior executives from industry companies.
E-Pitti Summit 2022
Photo: Pitti Immagine
E-Pitti Summit 2022
It includes: Alfonso Cinque, BIT Chief of Strategy and Technology (CTO)/Global BIT Corporate and Retail Solutions Director, Gucci; Marco Coianiz, Chief Information Officer, Golden Goose; Andrea Gandolfi, IT industrial director, Prada Group; Gabriele Gianello, Head Of Digital, OTB; Luca Isidori, ICT Manager, Peuterey; Luigi Marzetti, Supply Chain Manager, Stella McCartney; Simone Pacciarini, Chief Innovation Officer, Armani; Emanuele Peron, Chief Information Officer, Marzotto; Andrea Pertici, Chief Information Officer, Gucci; Alessandro Ponti, Global Information Technology Director, Bally; Alessio di Vietro, Chief Information Officer, Paul & Shark; Staffieri, Chief Digital, Golden Goose; Giulia Valle, IT manager, Herno; Tommaso Vanni. Kering, Senior Manager - Fashion & Luxury; Andrea Veroni, Chief Information Officer, Liu Jo; Giacomo Viglietta, Head of IT, Philip Plein, and many more.

 

 

 

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