“Our main purpose of creating a denim supply chain show in Japan was to bring a denim dedicated even to the ‘Mecca of denim – Japan. All of us have been hugely inspired by the Japanese denim world, made up of carefully crafted denims," Agarwal said.
Some Japanese jeans brands will also display a selection of their products within the show through special displays. Among them there will be Studio D’Artisan, Samurai Jeans, Yen Jeans and Dr. Denim.
A series of talks will also host key players of the industry, according to this calendar:
1st NOVEMBER 2022
2PM: “Vintage today and tomorrow”, with Yuji Honzawa, founder, Dr. Denim and Kawai Shinji, president Nihom Menpu
4.30PM: “A blue journey from the past to the future through US, Europe and Japan”, with Stefano Aldighieri, president, Another Design Studio
2nd NOVEMBER 2022
11AM: “Next generation sustainable and personalized denim technology”, with Moto Suzuki, Hap CO, Ltd and Covercross Oy Finland
2.30PM: “Art & Denim as a process of repetition”, with Manuel Gomez, creative leader, Officina39
3PM: “Simplify the Excellence”, with Akihito Kashino, Jeanologia
The show will also be preceded by Japan Denim Days (JDD), taking place on 29 and 30 October in Kojima. This event is sponsored by the local city authorities to promote denim manufacturing in Okayama prefecture.