Denim Première Vision, the international itinerant denim trade show, will head back to Milan’s Superstudio Più, on November 23 and 24, 2022.
Within this edition, the show will hit its 30th season along with its 16th birthday, while continuing to offer occasions for business, inspiration and fun.
After taking place in Germany for its first edition, held in Berlin last June, the denim-expert show will take place in Milan for the second year. For two days, it will host the international denim community and the fashion industry to broaden their business perspectives and discover new sources of creativity.
The show will present a selective offer from over 60 exhibitors, from 14 countries - including Italy, Japan, Spain, Turkey, Morocco, Bangladesh and Pakistan - to partner and support the development and creation of the s/s 24 collections.
Among exhibitors of this edition there will be Isko, Kurabo, Kassim Denim, Kuroki, Realteks, Ribbontex, Fabritex, Bossa Denim, Chottani Industries, Calik Denim, Fashionart, Officna39, Velcorex, Maritas Denim, Cadica, Evlox, Pacific Jeans, Tintes Egara, Komet Metal and more.
The show’s Denim Trend Tasting and Digital Live Sourcing sections will host fashion seminars conducted online and at the show by the Denim Première Vision fashion team to help guide creatives in designing and building their denim collections.
This edition it will host three forums that will unveil s/s 24 denim trends via selected fabrics, accessories and finished products, accompanied by photos and immersive videos.
Completing the program’s event will be workshops and special events, aimed to better understand the techniques behind working with denim.
Within the launch of the upcoming edition of Denim PV, taking place in Milan on November 23 and 24, Premiere Vision, the organization behind the international denim trade show, has disclosed the results of a new study.
The study “Buying behaviors and eco-responsibility criteria for denim products” has investigated about how US and European consumers are buying today and what they consider as important to define an eco-responsible jean.
The survey had been carried out in April 2022 by Première Vision, as part of the Institut Français de la Mode x Première Vision Chair, and, together with e Institut it analysed the newest purchasing behaviors of the US and the European consumers from France, Italy, Germany and the UK. More details on the survey will be disclosed soon.