Fateeva is a minimalistic avant-garde womenswear and menswear apparel and accessory line from Vienna. The brand was founded in 2017 by the designer Elizaveta Fateeva who had previously worked for various pret-à-porter brands including Lanvin, Raf Simons and Jil Sander.
Photo: Fateeva Collection 1
This collection can be considered sustainable as made with high-quality upcycled materials and designed according to Fateeva’s own interest constantly looking for new ways and alternatives to make fashion without overproduction and produced in a resource-conserving way according to excellent craftsmanship and useful design criteria.
Based on Dieter Rams' 10 theses for good design, mainly about sustainability and aesthetics in design, Fateeva founded her label by combining her vision with her experience and knowledge.
"My mission for Fateeva was to explore alternatives and new ways in the fashion industry to be creative without overproducing. Thus, I wanted to put a stop to the fast fashion agenda. My goal was to create something new from what was already there and still stay in the luxury segment," is how founder Elizaveta Fateeva describes the initial thoughts that motivated her to start her own brand. Before founding her own label, Elizaveta Fateeva worked for labels such as Raf Simons, Jil Sander and Lanvin.
Fateeva's current collection was designed and made entirely from over-produced luxury materials from Italy. The styles were inspired by the works of Russian Suprematists Alexander Rodchenko and Lubov Popova and the geometric shapes of Slavic folk costumes. For her colelction, Fateeva worked with essential cuts and silhouettes according to a two-dimensional pattern that gives the garment a new volume.
The high-quality and luxurious materials of Fateeva were bought in Italy from overproduction, and the collection was designed and developed in Vienna. Part of the collection is produced in Latvia, where the designer grew up. The shoes are mainly made in Portugal factory, with which the designer also successfully collaborated during her time at Lanvin.
Fateeva focuses on quality and a conscious use of available resources in its production.
Shoes cost between €320 and €380. Apparel ranges between €220 for knitwear to €290 for trousers, €590 for skirts up to €890 for dresses and jackets.