KOI-Kings Of Indigo, the Dutch sustainable jeanswear brand founded in 2011, has informed its partners, suppliers and clients that KOI International B.V, the company that owns the brand, has filed for bankruptcy. The message was sent via e-mail and through a Linked-In post today.

 

 

"It is with a heavy heart that we have decided to file for bankruptcy for KOI International B.V. With everything going on in the world today, it was not possible to realise a new investment round in time. The shareholders have made every effort in recent months to arrange a refinancing, but unfortunately did not succeed in this. The road is now open for those interested, to continue our concept with a restart," the message explained.

Kings of Indigo's Re-Gen line with Candiani
Photo: Kings Of Indigo
Kings of Indigo's Re-Gen line with Candiani
Despite the company had invested significantly in sustainable innovation from the very start and committed itself to developing new methods for cleaner production, it has realised that pioneering requires time, money, and perseverance, while having put great effort together with its partners in the supply chain and distribution, the note continues, underlining how the company stood at the forefront of sustainable innovations such as biodegradable stretch denim, waterless washes and blockchain technology to trace material back to source to exclude greenwashing.





Tony Tonnaer, founder of KOI, commented: "It absolutely hurts to leave behind everything we've worked so hard for. But I also feel genuine pride and appreciation for everything we have achieved with the team. With Kings Of Indigo we were able to contribute to making the fashion industry more sustainable, showing other brands how to work cleaner and with more care for the people involved in this industry, without compromising on quality. I have felt supported by many people in this mission. I wouldn't have wanted to miss this adventure for the world."

Tony Tonnaer, founder, Kings Of Indigo
Photo: Kings Of Indigo
Tony Tonnaer, founder, Kings Of Indigo
"In 2018, the company had survived the bankruptcy of the Varova Fashion Holding of which it was part, and it had made a restart through a management buy-out. Although, a mix of a difficult transition from the VFH organization, two years of damage from Covid-19, difficulties in production, late deliveries and inflation have now led to an unhealthy financial situation," explained Tonnaer.

 



Despite this experience, KOI's founder believes that sustainable fashion is the future. "We hope that brands and retailers will continue the development to make the fashion industry a bit more friendly for our planet and those we share it with," he added.



 
The note ends, explaining that bankruptcy trustee D. Cohen Tervaert is investigating about the possibilities of a restart.




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