For fall/winter 2021, Italian womenswear brand Cinzia Rocca by Rodel SpA is launching Cinzia Rocca Circle, a new capsule collection focused on sustainability as part of an overall company evolution strategy carried ahead after years of research and experimentation.
Cinzia Rocca Circle offers ten new and exclusive pieces including the belted gown coat, the long double-breasted coat, the classic peacoat, sporty hooded coats and feminine short coats.
They are made with regenerated and certified fabrics according to processes that have a lower impact on the environment in terms of energy consumption, waste production, water use and carbon emissions. Along with that, the collection focused on giving new life to materials that otherwise would not be used.
The first two textiles are completely natural and 100% biodegradable. Moreover, they are obtained from upcycling textile materials though they maintain all their original characteristics and are the result of the company’s long study dedicated to eco-sustainability. The 100% wool fabric, instead, comes from animal welfare certified and controlled farms.
Also used for this collection are 100% natural viscose linings, sewing threads and adhesives that are obtained from recycling processes and can therefore be classified as eco-sustainable.
Similarly, this capsule’s packaging included hangers made with pressed recycled paper, 100% cotton bags and hangtags made with FSC-certified paper only.
This capsule is the result of Rodel’s long-term commitment to promoting a more sustainable business model according to the company’s own corporate objectives. For instance, its production plants are powered for 90% by renewable energy produced through its own photovoltaic systems installed on the roofs of its corporate buildings.
The company also follows a "waste free" productive process as all the waste it produces–which includes fabrics, linings and paper, among other materials–is recycled without using any toxic or harmful left-overs. According to the company it also uses very little water and practically pours no polluting emissions into the atmosphere.
Cinzia Rocca mostly uses natural fibers such as wool, viscose and cotton, and only a very small quantity of synthetic fibers such as nylon and polyester, which are obtained from recycling processes.
According to the company's ESG (Environmental, Social and Governance) policy, by 2025 Rodel has several goals in mind. For instance, it aims to reduce the polyester component in the fabrics it uses by 30% and, for the residual part, it aims to employ fibers only obtained from a recycling process. It is also committed to reducing the plastic component in its packaging by 70% and for the residual part to only use materials obtained from a recycling process.
Another goal Rodel has fixed is a 30% reduction of chemical components in fabric dyes by developing and substituting them with natural colors and vegetable dyeing processes.
Among other initiatives, the company wants to collaborate mostly with suppliers of excellent wool as it is a tradition for the brand, caring especially that fair animal treatment and non-intensive farming practices are respected.