The Italian sportswear specialist FGF Industry has presented its most recent f/w 2023/2024 collections.

Blauer f/w 2023/2024
Photo: Blauer
Blauer f/w 2023/2024
The company, owned and managed by expert entrepreneur, sportswear and fashion insider Enzo Fusco, has started a series of new projects meant to reinvent the company’s product offer in the light of strengthened innovation, care for the environment and more segmented offer including, among others, the brands Blauer, B. Tactical, Ten C and BPD.






“We are very happy of the results we have been achieving as, despite the pandemic, the war, the difficulties in collecting raw materials, the increased costs of energy and transportation, among others, we are performing well,” commented Fusco, whose company will close 2022 registering €86 million revenues (including €12 million from the licensing agreement of its footwear line) and expect to reach €100 million sales by 2023, while reaching a yearly production of 800,000 jackets (including all the brands produced by the group).

Blauer f/w 2023/2024
Photo: Blauer
Blauer f/w 2023/2024
Part of this increase in revenues is also due to Ten C, the own premium sportswear brand that grew from its initial €4 million yearly sales to €12 million in 2022 and is expected to hit €20 million by end 2023. 






“With Ten C we are registering better results year-on-year have enlarged the collection significantly to include more complements like a wider selection of knitwear and trousers, always according to its DNA and unique garment dyeing technique that uses a combination of OJJ fabric, nylon and wool and cotton,” he explained. “Moreover, for the upcoming edition of Milan Menswear Shows in January 2023 we will present a special capsule collection in collaboration with 10 Corso Como.”

A Ten C jacket of the Holiday 2022 capsule collection
Photo: Ten C
A Ten C jacket of the Holiday 2022 capsule collection
“We are proud we could reach such results by ourselves without any external financing,” he continued. “And we could manage it as we are constantly focused on developing new projects and research, while optimizing our design, production and delivery schedule,” he said.




“We have managed to face all this by anticipating our planning of about two months, therefore we are ready to present our collections earlier than according to ‘traditional’ times, deliver them before and also for store replenishments,” he continued implying also why he decided to stop participating Pitti Uomo for the June 2022 edition and the upcoming January 2023 one. “When the show happens, we have practically already done 70% of the work of our selling season, which makes the participation to the show less strategic.”






Fusco has also managed to contain the increase of prices and seems to see a light at the end of the tunnel: “Until last season it was practically impossible to guess what prices we would have paid for material, energy and production costs. Now it seems that the situation is gradually returning to normality,” he added, implying that they had to retouch prices of about 10%, but think they could remain stable for the future.





Other new projects include an overall redesign of BPD-Be Proud of This Dress, a line of packable outer
jackets that will be reinterpreted according to a new more sustainable direction.






Blauer, the company’s main brand, is pushing fast on a series of sustainable innovation projects as it offers a series of jackets padded with Sorona, a new high-tech padding by Dupont, and Repreve, a padding made from recycled PET bottles, as an alternative to natural down padding. Also new is a selection of jackets whose padding is made by recycling down after it has been controlled, washed and sterilised.

Blauer, Nuvola jacket
Photo: Blauer
Blauer, Nuvola jacket
For the f/w 2023/2024 season, Blauer also offers reversible items and innovative high-tech garments featuring Thermofix heat-sealed seams, added with a soft ecofur lining. Another innovative selection is the Nuvola line of jackets, a series of ultra light comfy and warm outer jackets that weigh almost like a sweatshirt. Among the brand's jeans collection there are also a few jeans model made with Bossa Reset black denim, a denim that is produced according to sustainable standards.






READ ALSO:

Blauer

The Brands

Discover how Blauer and Ten C are evolving

Read more →
Pitti Uomo January 2023

The Shows

How Pitti Uomo is warming up its engines

Read more →
Inspire fabric by Schoeller

The Materials

How Schoeller Textil is sharpening its sustainability focus

Read more →
Stone Island, Chicago

The Stores

Stone Island sets new store identity, debuting in Chicago

Read more →