As previously announced in our recent interview with Replay's Matteo Sinigaglia, the German young minded brand Hugo and the Italian premium denim specialist Replay have  come together this Fall to launch a co-created capsule collection dedicated to self-expression.


 

Bringing together a mix of classic and trend-driven denim styles with easy-wear jersey pieces, Hugo X Replay presents clean and simple silhouettes designed to be interpreted by the wearer to reflect their personal style.

Launched as part of the f/w 2022 season, each Hugo X Replay style features a signature red label that brings together the logos of both brands. The capsule is developed in certified organic cotton fabrics throughout.




The capsule offers a classic denim jacket and straight-fit jeans for him in a light, an over shirt and matching jeans that offer a tailoring-meets-workwear aesthetic. Four crew-neck tees deliver four different spins on the bold Hugo X Replay logo, while a garment-dyed indigo tee and matching hoodie complete the line-up.





For her, the collaboration collection offers boy-fit jeans in three washes and a choice of relaxed, drop-shoulder tees are joined by a trend-driven cropped jacket with raw edges and matching balloon-fit jeans.
Hugo X Replay
Photo: Hugo-Replay
Hugo X Replay
TikTok's creators Oluwanifewa Agunbiade (@Itsjustnifee), Louis Powell (@youngmanpowell) and Isla Loba (@isla) star in a playful social-first campaign to mark the launch. 



The Hugo x Replay collection was released on September 28, 2022 in Hugo and Replay stores worldwide, online at hugo.com and replayjeans.com




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