Italian-based fashion brand Silvian Heach, part of the Arav Fashion Group, has launched its new online shop in German.

The online shop is separated in two macro sections: E-shop and Magazine. Furthermore it is linked with the social media platforms of Facebook, Instagram and Twitter, which enables the user via User-Generated Content (UGC) to share designs or use the comment function. The site can also be viewed in Italian, English, French or Spanish.

The shop offers ten categories: shirts, dresses, outerwear, shoes, T-shirts, bags, topwear, tricot, sweater and accessories. The magazine gives customers the possibility to watch backstage videos or look at behind-the-scene pictures. It also provides news about the company, blogger and celebrity cooperations and style guides.

Silvian Heach is sold in more than 30 countries.