From 12th June to 7th July 2013, French sports brand Le Coq Sportif will see a collaborative retail initiative in conjunction with Harrods in London.

The cycling specific installation will be positioned in a 35sqm space within the sports department on the 5th floor of Harrods, celebrating the 100th edition of the Tour de France.

After a successful first season in Spring/Summer 2012, the Le Coq Sportif ‘La Grande Boucle’ range is back with another Tour de France inspired collection. Besides this range there will also be a 100 piece limited edition collection, a sport style collection, and the four 2013 leader jerseys.