Amsterdam-based Tommy Hilfiger Europe has opened its second largest European store in Frankfurt’s city center. With a sales floor of almost 600 sq. meters, the two-storey flagship store offers both Tommy Hilfiger and Hilfiger Denim collections for men, women and children, as well as accessories, shoes and fragrances. “Germany is one of our most important markets. I am very happy to open the new store on one of Frankfurt’s most popular shopping streets,” said Hilfiger. An ebony-stained oak floor and a mixture of new and vintage furniture contribute to a sophisticated atmosphere. Worldwide there are about 950 Tommy Hilfiger stores. The largest European flagship store at almost 990 sq. meters is located in Cologne and was opened in March 2009.

—Susannah Carey