Finally it's here: Yesterday, 26 January, saw the launch of The SPIN OFF. Here, we have compiled the FAQs about our new media brand.
What’s The SPIN OFF all about?
The SPIN OFF is the international fashion magazine for contemporary essentials, progressive products and real style.
With it comes a printed version and a new website, the-spin-off.com, which features an e-paper teaser of the first print issue that will drop in March.
Can you tell a bit more about the key topics of The SPIN OFF?
The SPIN OFF reports comprehensively and progressively about concepts, brands, trends and products that are sustainable.
But isn’t sustainability such an overused topic?
We think it is the most pressing challenge of our times. Also, the way we understand sustainability is much more than just talking about “green” fashion. The SPIN OFF sees sustainability as a topic with many facets affecting the fashion industry as well as consumer fashion trends.
So if it’s not only about eco fashion and green production, what topics does The SPIN OFF cover?
The SPIN OFF sees the bigger picture. The topics–be it in print or on our digital channels–will include the desire to discover nature and the outdoors, the passion for quality, true heritage and passion for products, the finest fabrics, tradition and craftsmanship, the urge to care for your health, well-being and body through sports, inclusion and diversity, the revival of vintage and pre-loved fashion, recycling and upcycling, and also the opportunities that new technologies and intelligent fabrics and fibers offer. It’s about innovation, progress and Modernity. Or as we put it in the subtitle: It’s about “Modern. Matters.”

The SPIN OFF will give a voice to the influencers and pioneers, to the designers and retailers, to the entrepreneurs and developers that have the biggest impact on this modern and sustainable lifestyle that affects all of us.
What will all of this look like?
The SPIN OFF serves as a trend book for brands of the international fashion community. It will be very visual, we will run our own produced photo shoots in each issue, together with profiles, reports and features of PEOPLE, RETAIL, BRANDS, TRENDS and FABRICS that our well-experienced and known editors and authors consider the most relevant.
Who is The SPIN OFF’s audience?
Of course, we hope everyone will be inspired and informed by The SPIN OFF... With its Europe wide distribution and through its print and digital channels The SPIN OFF mainly addresses a B2B readership of fashion professionals, buyers, retailers and designers.
Who stands behind The SPIN OFF?
While the core team remains the same, The SPIN OFF becomes–as a title in its own right–an integral part of the leading German B2B fashion publication TextilWirtschaft and as such is a part of dfv Media Group’s fashion portfolio. The SPIN OFF expands the existing portfolio. We are proud to be a part of this family: Because with its various B2B media brands in all different kinds of business and industry areas, dfv Media Group is a key player in the European B2B media world.
How can I receive content of The SPIN OFF?
First of all, there’s our new website www.the-spin-of.com with daily updates. Together with the-spin-off.com users can subscribe to our newsletter, which is published Monday through Friday, or can follow The SPIN OFF on its social media channels.
What about print?
The first printed issue of The SPIN OFF will be published March 18; three more issues will follow during 2021, in June, August and October.
We look forward to having you as our reader and would like you to give a warm welcome to:

If there are any questions that we could not answer here, please send an email to The SPIN OFF's Executive Editor Sabine Kühnl, sabine.kuehnl@dfv.de.