Signalling a concrete partnership, the European Outdoor Group (EOG) recently renewed its contract with Messe München for ispo’s winter fair. The EOG believes that it is vital for the outdoor industry to work closely with key trade fair partners and this contract signals a new and exciting phase in the relationship between the two organizations.

Tobias Gröber, ispo Business Unit Leader, said: “As ispo winter and the EOG developed the concepts for the new outdoor_ispo set-up together, this contract emphasizes the trusting and collaborative relationship between the EOG and ispo winter. We are looking forward to a great and constructive future.”

The contract was signed at Mammut Headquarters in Seon, Switzerland, in the presence of Mark Held, Secretary General, EOG; Rolf Schmid, President, EOG and CEO of Mammut Sports Group; Manfred Wutzlhofer, Chairman and CEO, Messe München GmbH; and Klaus Dittrich, Managing Director, Messe München GmbH.

The contract aims to demonstrate the good relationship between EOG and ispo Munich, after EOG members voted against moving the OutDoor trade show from Friedrichshafen to Munich last January.

The European Outdoor Group is an association set up to represent the common interests of the European outdoor industry. Founded in 2003 the European Outdoor Group has 46 members, which include some of the largest brands in the world. The combined strength of the member brands and the close collaboration with national outdoor associations provide powerful support to the European outdoor industry in a constructive and positive manner.