Outerwear brand Canada Goose opens its first office in the U.S., in Denver, Colorado. The office will serve as the U.S. headquarter, which enables the company to serve its customers in a new showroom. The sales team will be led by Ian Widmer, Director of U.S. Sales, who has been with the company since 2009. The team will focus upon existing business in outdoor and lifestyle markets as well as expanding into more fashion focused accounts.

The company has experienced a growth of 3500% over the last decade, including more than 1500% growth over the last five years in the U.S. alone. At the moment Canada Goose sells products at premium retailers such as Barneys, Neiman Marcus and Saks Fifth Avenue.

“Opening our U.S. headquarters is an exciting milestone as well as an important step in the company’s long history on freeing people from the cold,” says Dani Reiss, President and CEO, Canada Goose. Reiss sees a keen desire and demand for authentic outerwear, especially in the U.S.