By Emma Holmqvist Deacon

London indie menswear label Albam has partnered with Four Marketing to handle its global distribution and marketing. The agreement will see Four Marketing cover sales for the brand across UK, Europe and USA. In addition, the London based agency will be furthering the brand’s international presence with the help of marketing initiatives as well as improving its ecommerce platform. Albam will continue running its business independently, including its three standalone London stores.