Lifestyle and accessories brand Harvest Label fuses traditional quality features such as durability and resistance with a contemporary unisex design. The bag-based brand was founded in 1995 in Osaka, Japan by Hige Tatsuya. Since the end of last year the Japanese brand is also available in Europe.
"There are no compromises when it comes to choosing the right materials–it is the spirit of creation–from the smallest pinprick to the sophisticated design that makes the Japanese craftsmanship," says Tatsuya.
The story of Harvest Label starts with a funny anecdote: Long before Tatsuya founded his company in Osaka, the young designer was looking for inspiration on the streets of Tokyo. One day he saw a girl with an unusual backpack in the crowd of Shinjuku Station. Smartphones were not yet invented, so he could not photograph the piece–he took his sketch pad and began to draw. The girl started to move, Hige followed her thoughtlessly drawing on until he suddenly found himself in a police station: The girl felt pursued by the young man, who was only after her backpack, and wanted to report him. He cleared up the misunderstanding and was allowed to finish his sketch.
Today, Tatsuya prefers to spend time in a museum in front of the originals, in order to express his appreciation for high-quality materials and designs to express and learn. His curiosity and love for extraordinary products has been a source of inspiration to this day.
With its three new product lines (ruckpacks, hip bags and one-slings) Harvest Label addresses young consumers, as well as demanding individualists and urban hipsters. Sales prices start from 59,90 Euro for a hip bag up to 149,90 Euro for a ruckpack. Harvest Label is distributed throughout Europe (e.g. Germany, Spain, Italy, Switzerland and Austria) and is available both online and in stationary trade.
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